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Emma talking about the project design and the initial data analysis

Authors of this page:Dawn Clarke and Graham R. Gibbs

Affiliation: University of Huddersfield

Date written: 13th November 2010





In this section Emma explains why she got interested in the issue, and how she planned the project and undertook the data collection.

Emma discusses:

  • why she decided to undertake the research,
  • what influenced and informed her understandings about the research topic,
  • her research design and
  • the processes and decisions required to undertake an academic piece of research.



Getting the idea

  1. There are key ways in which researchers get ideas for new projects.
  2. These ideas can be used to develop initial research designs.


Learning about the setting and field and getting a sample

  1. Initial investigations used to learn about the area or field and to refine research questions.
  2. Semi-structured interviews are limited in some fields.
  3. Alternative approaches to data collection can help respondents to express themselves.


Doing descriptive phenomenological analysis

  1. Descriptive phenomenological analysis had four key stages: (1) reading, (2) developing meaning units/topics, (3) translation/transformation and (4) structural description.
  2. There can be difficulties in following these four stages.
  3. Early analysis, even if abandonned, can make clear the issues to be addressed by later analysis.



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